Indie products looking for distribution meet people with an audience: newsletters, X, YouTube, SEO, communities. Deals are revenue share, equity or pay per result, agreed directly.

Describe what you built and who pays for it, pick a deal: revenue share, equity or pay-per-result, with or without a cash part. Attach a Stripe screenshot if you have revenue to get the Verified badge. We review every listing before it goes live. Listing is free.

Newsletter owners, creators and marketers describe their channel, audience size and how they'd sell it. Terms on the board beat a standard affiliate program.

You see channel, audience size and a masked preview first. One payment per listing opens every current and future application, with links and chat. Agree on terms directly; IndieMerger is not an escrow.
Standard terms make listings comparable. Any deal can add a cash part paid upfront.
| Deal | Default terms | Good for |
|---|---|---|
| Pay per result | 30% recurring on customers the partner brings (default) | Newsletters, creators, communities |
| Growth partner | 30% of new MRR above baseline for 12 months | Marketers who run the whole funnel |
| Co-owner | 10% equity, agreement template included | Long-term partners who join the company |
Contacts and unlimited messaging with Full Access, $49 once.
A Stripe screenshot of monthly recurring revenue that we check by hand before publishing. Verified listings get a badge. We show MRR as a range, not the exact figure. Pre-revenue products can list too.
Builders pay $79 once per listing to open applications. Listing, browsing and applying are free. Partners never pay for the board.
A one-time $49 purchase that opens contact details on every profile under People and removes the message limit for one year. Renew any time in the last 30 days. It is separate from the board unlock.
No. We verify revenue, standardize deal terms and connect you. Payments, agreements and disputes are between you and your partner. Use the free agreement generator for the paperwork.
The builder sees your channel, audience size and a masked preview. When they unlock applications you get an email and can chat on IndieMerger. If nothing happens in 14 days we tell you; after 30 days the listing is archived.